Sweet Victory Products review and giveaway

For the last 2 or 3 years, I have become more aware of how bad sugar can be for us. It is known to be one of the worst foods for a variety of common diseases like arthritis, cancer and autism. I enjoy cakes and biscuits far too much to eliminate them, but I do try my best now to reduce my sugar intake. I’ve made a few little changes like always having fruit with my porridge instead of sugar and sometimes opting for something like a cheese scone or slice of fruit bread rather than cake.

So I was delighted when Sweet Victory Products contacted me to offer a free hamper of some of their products to review. They had seen my Zollipops review, which is one of the products they stock. Their aim is to help as many people as possible to change their relationship from High Sugar to Sugar-Free and healthier alternatives. This is exactly what I would like to do, if only I had the willpower.

Sweet Victory hamper

It didn’t take long for a beautifully packed basket to arrive which contained all the following goodies.
Virginias B-San white chocolate coated digestive biscuits no added sugars 130g
Diablo sugar free chocolate chip cake 230g
Jim Jams no added sugar milk chocolate spread 350g
Sweet Switch No added sugar Premium Belgian milk chocolate confetti 22g
Sugar free gummy sweets pick and mix 100g
Sugar free sweets pick and mix jar
2 sugar free cherry lollipops
2 Tplus+ immunitea vitamin tea orange and blueberry sachets
Cadbury highlights reduced sugar hot chocolate 11g
Cadbury highlights reduced sugar fudge flavour hot chocolate 11g

Sweet Victory hamper

So focussing on the individual products and starting with the digestive biscuits, which son2 was over the moon to see, as chocolate digestives are his all time favourite type of biscuit. I don’t think any of us had come across a white chocolate version previously. These contain zero sugar, and are sweetened with an ingredient I haven’t heard of called maltitol. We all enjoyed these. I haven’t done a direct price comparison on any of these products but I would certainly be happy to pay more for these sugar free digestives when I consider how quickly we get through a regular pack in our household.

Virginias B-San white chocolate coated digestive biscuits no added sugars

Next the cake. Once again sugar free and sweetened with maltitol and acesulfame K. I’ve not heard of this sweetener either. However I wished that I hadn’t looked at the ingredient list, as 16 E numbers sounded rather excessive. Luckily I didn’t look until after I had tried it. The boys enjoyed the cake, but I only thought it okay. Like many shop bought cakes, it tasted rather synthetic to me. I’m much more a fan of a homemade cake.

Diablo sugar free chocolate chip cake

And the chocolate spread. Jim Jams is a brand that I heard about earlier this year and have been unsuccessfully looking out for, so I was very interested to try this. Again this contains maltitol rather than sugar. Rather than just spreading it on toast, I decided this deserved a recipe.

Pain au Chocolat (Chocolate Croissants)

Ingredients (makes approx 4-5)

250g puff pastry
approx 75g Jim Jams chocolate spread


Preheat fan oven to 200 deg C.
Grease baking sheet.
Roll out the pastry.
Cut pastry into similar sized rectangles.
Spread a length of chocolate spread along one edge of each rectangle.
Roll each rectangle up from that edge.
Place on baking sheet.
Cook on middle shelf of oven for about 10 minutes.
Remove from baking sheet immediately and place on cooling rack.
Serve either warm or cold.

These were delicious warm. We all enjoyed them. For a store cupboard essential like chocolate spread, I definitely plan to switch to the Jim Jams brand in future.
Pain au chocolat (chocolate croissant)

And then there were four types of sweets. Firstly the Sweet Switch chocolate confetti which look very similar to smarties. The product name on the website indicates that these are made from premium Belgian milk chocolate, but this isn’t particularly promoted on the packet, with just a small mention of Sweet Switch address in Belgium. Tasty but again I wished I hadn’t looked at the packet, as I was confronted by 8 E-numbers. No added sugars, but more sweeteners that I hadn’t heard of – maltitol again plus sorbitol and steviol glycosides.

Sweet Switch No added sugar Premium Belgian milk chocolate confetti

And then the sugar free Gummy Pick & Mix Sweets with all our favourites like cola bottles. The packaging advises you to refer to their website for ingredients, but as it is a pick & mix product, you would need to look at each sweet type individually. I only looked at the cola bottle page, which does show that they contain pork gelatine, so I feel that this ought to be highlighted on the Pick & Mix webpage itself.

Sugar free gummy sweets pick and mix

Wow what a lot of different varieties of sweets in this pick and mix jar. Just looking at it brought back happy memories of visiting the local sweet shop as a child. And just think, these are all sugar free. There are a few familiar brands like Werthers and Mintoes, nether of which I realised did a sugar-free variant. But mostly just dip in for a tasty surprise. Again you would need to refer to individual sweet webpages for ingredients, but you can request for a particular sweet to be excluded. All of Sweet Victory weigh-out sweets can also be purchased in 100g increments. With Halloween round the corner, these would be fab for Trick or Treat.

Sugar free sweets pick and mix jar

And of course lollipops. I didn’t get to try these myself as there were only two and both boys wanted one. However they said they were good. These are sold in packs of 10. Again more unknown sweeteners on the ingredient list – acesulfame K again, plus sucralose and isomalt.

sugar free cherry lollipops

Next for a cup of tea. This was very pleasant and apparently contains an immune boosting blend of beneficial herbs, green tea, fruit and 50% RDA in 9 daily essential vitamins; Vitamin C echinacea and ginseng. I’ve never really thought about tea in the context of free-from but according to the website, this is gluten-free. So does that mean that some teas contain gluten? I never knew. This is sold in boxes of 15 sachets.

2 Tplus+ immunitea vitamin tea orange and blueberry sachets

And finally the hot chocolate. This is marketed as a low sugar product, rather than sugar-free and is something I have purchased previously. So I already knew that I liked both flavours. However I just scanned the barcode with my food scanner app and found that they still have 3g (original) or 3.4g (fudge) sugar in an 11g product. That is not really low sugar in my opinion.

Cadbury highlights reduced sugar fudge flavour hot chocolate

After sampling all the goodies, I had a look round their online store and can certainly see plenty of other tempting products, including some which would make lovely gifts. I think I would like to give the Xylitol a try, to see how that works in baking. And I also noticed that they stock Real Good Tomato Ketchup which is another product that I have previously reviewed. I have looked for this in vain at a couple of local branches of the Co-op, so very pleased to identify an online stockist.

And I was pleased to see that delivery costs are very reasonable, starting at £3.55 for second class. There is also a reward points scheme. I am definitely happy to recommend Sweet Victory Products.

But looks like I need to do some research into sugar substitutes next. Find out a bit about maltitol, acesulfame K, sorbitol, steviol glycosides, sucralose and isomalt.

And I have an offer to pass on to my readers – 10% off your first order at Sweet Victory Products with discount code: YABM10

Plus I’m hosting a rafflecopter competition to giveaway a hamper of treats from Sweet Victory Products to one lucky winner. What a tempting prize bundle. Contents will be similar to those that I received.

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a Rafflecopter giveaway – Please click on the link to enter.

And you may see my other giveaways here.

I’d love to hear about your favourite reduced sugar treats.

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Disclosure. This post is a review of products I was sent for free. All opinions are my own.

74 thoughts on “Sweet Victory Products review and giveaway

  1. Anthea Holloway

    I like the sound of the The Skinny Food Co, sugar-free smooth chocolate syrup. THE SKINNY FOOD CO #NOTGUILTY SMOOTH CHOCOLATE SYRUP


  2. Hayley F

    I think I’d like to try the SUGAR FREE SWEETS PICK AND MIX VICTORIAN JAR. I’m trying to reduce my sweet tooth so going sugar free might be a step forward x


  3. Lindsey Stuart

    The JimJams chocolate spread would be lovely to try! I have seen them recently over Facebook and the spreads look delicious.


  4. Victoria Prince

    The Jim Jams no added sugar milk chocolate spread – like you I heard a lot about it earlier in the year and haven’t seen it yet!

    I have such mixed feelings about the “craze” for sugar free – whilst I agree that most of us eat far too much sugar, it worries me that so many sweeteners are going into just about everything these days and we really don’t know enough about half of them in my opinion. I also hate the fact choice is being removed – my absolutely hate is sugar being reduced in products and replaced with sweeteners, so you get the “worst” of both worlds and no option to choose. Especially as often I think they’d find they can reduce the sugar without adding sweeteners and it would be fine – reminds me of the salt thing some years ago where products reduced salt but couldn’t substitute for anything and we just got used to it – now if you give someone a product from the days when they had a lot more salt in almost without fail people say it’s too salty!

    Liked by 1 person

  5. Christina Palmer

    The sugar free sweets sound great, hubby is type 2 diabetic but has a real sweet tooth so these would be great for him.


  6. m1ssingsleep

    This sounds good the DIABLO NO ADDED SUGAR DUO HAZELNUT & WHITE CHOCOLATE SPREAD, I like the sound of having the hazelnut and white chocolate together! x


  7. Margaret Gallagher

    Sugar free lollies and chocolate – they taste devine with no bitter taste that I get with other sugar free food


  8. lapsapchung

    OOOOOOH! Sugar Free Uncle Joe’s Mint Balls – as a Wigan lass (in exile to Hampshire) they are a taste of my heritage and you have no idea how happy it makes me to see there is a sugar free version now.
    Jane Willis


  9. Stefan Ingram

    I love the Prepacked de Bron – Sugar Free Wine Gums 100g from the Sweet Victory Range – non-alcoholic and even better, sugar-free


  10. lapsapchung

    Did you find that any of the products upset your stomach? I control my diabetes by avoiding refined sugar, but a lot of substitutes give me a severe upset tummy – and act VERY quickly – especially the ones used in chocolates. I’d love to find a chocolate I could have as an occasional treat – at the moment the only chocolate treat I can eat comfortably is Oppo ice cream which is sweetened with Stevia (presumably the steviol glycosides that you mentioned) and doesn’t upset me.


    1. mumjd Post author

      No I didn’t experience any issues in that regard. I did note that most of the products were labelled with a warning that excessive consumption could have a laxative effect, so I was careful particularly in limiting how many sweets the kids could have at a time

      Liked by 1 person

      1. lapsapchung

        Thanks – glad you had no ill effects – I can risk entering the competition now! Even if I find products that don’t suit me personally, they are still better for the grandchildren’s teeth than sugar loaded treats.


    2. peter simons

      You should look at Cavalier chocolate or pundits as these do not have maltitol which many people are sensitive to.
      If you like dark chocolate I can recommend Pump Street 1000% Haciend Limon . It like eating a good quality dark chocolate with out the overpowering flavours of some 100% Chocolate.. Looking at the back of the packet it is sugar free (not cheap)

      For milk I would recommend Hotel Chocolate Super Milk they do one that is un sweetened. Zotter also do an unsweetened milk



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